Sow Easy have been growing in the Promotions Market since 1983. We manufacture a range of innovative promotional products with a garden or environmental theme.

Known primarily from our Seedsticks – born from the 1940’s matchbook idea, we provide fast and effective solutions with bespoke products that reflect any aspect of gardening or the growing cycle of a plant. If it grows and it’s legal, chances are we can supply it.

Our cost effective, promotional products can all be branded for your business and include seedsticks, packet seeds, grow kits, bulbs, flowers, plants and trees.

We always try and come back to you with prices and samples within 48 hours of the initial enquiry. Production turnaround time is usually 3-4 weeks.

We prefer to work closely with the client or their advertising, marketing or promotional agencies.

Unlike many suppliers, we manufacture and assemble most of our own products for European customers, here in the UK, on unique machinery designed and developed in-house. Our second manufacturing unit based in Melbourne supplies Australia and Japan.

ENVIRONMENT

Hands and Plant

Sow Easy have been a member of the BPMA and HTA for over 20 years.

As Licensed Seed Handlers accredited by FERA we conform to strict regulations regarding seed purity and germination rates.

We aim for all our materials to be eco-friendly.  To make our printing carbon neutral, we support the Forest Stewardship Council (FSC) and the PEFC. Our printers are certified to ISO14001. This requires that we consider environmental issues such as air pollution, water, waste management and efficient use of resources.

Our Seed Sticks are made from FSC approved card. This means that all virgin material used is replaced by fast growing trees in managed forests. The cover is made from recycled paper. If a client specifically asks for a product made from 100% recycled materials – we can provide this but it may attract additional cost, which we will discuss with you.

100% of our energy needs of in-house manufacturing, is met by our array of Solar panels, installed on our roof.

We have supplied many clients known for their eco friendly credentials including The Rainforest Foundation, John Lewis, the BBC and  Innocent.

A FEW BRANDS WE’VE WORKED WITH

 
Royal Mail logo
Virgin logo
BBC logo
BARCLAYS logo
Andrex logo
DHL logo
Jamies logo
Wilkinson Logo
 
Warner Bros logo
MAC logo
Peugeot Logo
IBM logo
BMW logo
Ford logo
ELC logo
MTV logo

TESTIMONIALS

Our customers love the seed sticks! They’ve become a key calling card for Wahaca. The seeds provide an amazing level of engagement with the brand and a growing reminder of their meal, helping to keep us front of mind.

Oli Ingham
Oli Ingham Marketing Manager, Wahaca#guerillachilligrower

CSGNT has been running biodiversity campaigns since 2008, when we first worked with SowEasy to create a bespoke “Save the WeeBees” wildflower pack to give away,  to allow people to create a Bumblebee friendly habitat.

We have come back to SowEasy each time because of their quick and reliable service.

Emilie Wadsworth
Emilie WadsworthCentral Scotland Green Network Trust

The ‘forget me not’ seedsticks are the perfect match for our brand and has been well received by our audience.

I am happy with the service I have received from Sow Easy and would recommend it for eco-friendly marketing merchandise.

Insia Ishtiaq
Insia Ishtiaq Marketing Supervisor, Kemnal Park

FAQS

ARE SOW EASY PRODUCTS ECO FRIENDLY?

All our materials are eco-friendly and that is important to us.  The very act of growing a plant is adding to the planet’s oxygen supplies, so we make sure that our packaging and processes support that too.  All our printing uses soy and vegetable ink. To make our printing carbon neutral, we support the Forest Stewardship Council (FSC) and the Programme for the Endorsement of Forest Certification (PEFC). Our printers are certified to ISO14001 environmental management standards. This requires that we consider environmental issues such as air pollution, water, waste management, climate change mitigation and efficient use of resources.

ARE SOW EASY PRODUCTS EASY TO STORE?

Most of our seeds have a shelf life of two years, but you do need to keep them in cool, dry conditions away from direct sunlight.

WHAT TYPES OF SEEDS ARE AVAILABLE?

We can supply a wide range of seeds including herbs, flowers, vegetables, fruits and trees.  The only restrictions are size, and occasionally cost and availability. Some of our customers’ favourites are: basil, mint, thyme, forget-me-nots, poppies, wildflowers, tomatoes, chillies, alpine strawberries and mixed herbs. If there is something else you fancy, let us know and we should be able to supply it (as long as it is legal!). If you can’t decide – just ask. We can make recommendations based on the season, germination times and the type of product you’re planning.

CAN SEED PRODUCTS BE EXPORTED FROM THE UK?

If you know you’re taking our products abroad, the best thing might be for us to despatch them straight there for you. If the seeds are going outside the EU, they need a “phytosanitary” certificate. This means they have been inspected and conform to the plant health regulations of the importing country. This will involve additional charges and we can advise when quoting. If you plan to take them yourself, let us know and we can discuss that with you. Sending to the EU is easy.

CAN YOU DO BESPOKE SHAPES?

We regularly make seed stick packets in bespoke shapes. These have included telephones, houses, buses and bookmarks. Talk to us and we will do our best to bring your ideas to life.

CAN YOU HELP WITH ARTWORK?

We can help with artwork either by sending you a template for your designer, or we can supply full artworking services at additional cost if required.

WHAT ARE THE LEAD TIMES ON SOW EASY PRODUCTS?

Production times will vary depending on what you are ordering, and the quantity. On average, an order takes 3-4 weeks once we have all your artwork. We’ll give you a more accurate estimate when you place your order – and if you need something faster, do ask and we will do what we can.

WHAT IS THE SIGN OFF PROCESS?

When your artwork is ready, we will provide you with a sign-off sheet for approval.  This will include your finalised artwork and other details of your order. Once we have your approval, we can get your products made.

WHAT IS YOUR MINIMUM ORDER QUANTITY

Minimum order quantities vary slightly by product. For Seedsticks it is 250, for Seeded Paper and Grow Packs, we start at 500. For Seed Packets we start at 1000. Ask us for other products.

HOW MUCH WILL MY PRODUCTS COST?

The best thing is to get in touch to request a quote. We will get back to you quickly and think you will be surprised at how cost effective our eco-friendly products can be compared to many other promotional items. There is a £35 set up fee for all orders and quotes do not include delivery and VAT. Once we know where we are shipping the product, we can quote for that part too.

CAN I SEE SOME SAMPLES TO LOOK AT FIRST?

Yes, we can provide some free samples to help you make up your mind. Get in touch with us and we can arrange that for you.

WHAT ARE YOUR PAYMENT TERMS?

For all new clients, we will request proforma terms. Otherwise 50% in advance and the balance payable within 30 days.

HISTORY

  • 1976

    ‘Seed-sticks’ developed from a merger of Wilkinson Sword and Bryant & May from the dying match business

  • 1978

    Prototype machines moved from the notorious Bow Match factory to Steel Road, Acton

  • 1980

    The product renamed ’Seedsticks’ and a patent granted to protect the tab design that holds the seed in place

  • 1981

    Steve Gray appointed project leader after several hundreds of thousands of pounds spent on development without a route to market or machinery to manufacture

  • 1988

    The Seedstick division sold to Steve Gray who saw the potential for growth, launching Sow Easy Ltd

  • 1989

    Moved into retail with Early Learning Centre (ELC), now owned by Mothercare and built distribution channels throughout Europe

  • 1994

    Joined the British Promotional Merchandise Association (BPMA) and Horticultural Trades Association (HTA)

  • 1995

    Launched range with Tobar

  • 2002

    A sister company in Melbourne, Australia was set up to supply the southern hemisphere markets

  • 2006

    Supplied the Red Cross with branded seed packets, passing 10 million units 10 years later

  • 2007

    1st chilli Seedstick provided to Wahaca as part of their brand campaign

  • 2016

    Became a founding member of the Briman Group – supporting British manufacturers
    Seedstick was presented to HRH The Prince of Wales

  • 2017

    Celebrated 10 years with Wahaca and over 8m Seedsticks
    Refreshed brand and new website relaunches 

HANDMADE IN THE UK