Eco Marketing

Eco marketing is also known as ‘green’ or ‘sustainable’ marketing.  Here at Sow Easy, we specialise in branded plants and seeds, so you can be sure that all of our promotional products are green and eco-friendly!

Browse our blogs on Eco Marketing – learn about the eco-credentials of our green products, as well as how to use them in your next sustainable marketing campaign.

 

Why Use Eco-Friendly Promotional Products?

Free “stuff” is almost always appealing to consumers. That’s why large and small businesses alike frequently give away branded promotional products like notepads, pens, pencils, keychains and more.

But, it may be worthwhile to take another look at the value of these promotional goods. How many of these items get thrown in the rubbish bin? Or, how many are immediately stowed away in the dark depths of a drawer, only to resurrect during a bout of spring cleaning?

Unfortunately, if these branded giveaways are not being used or seen on a regular basis, they lose virtually all value for your brand. Your business is not staying at the top of customers minds and your marketing campaigns are just adding to waste and the single-use plastic crisis.

 

Try Eco-Friendly Promotional Products for Sustainable Marketing Campaigns

Eco-friendly promotional products are not only beneficial for both brands and the environment. They also help customers to perceive companies as sustainable with an eco-conscious brand image. Not a bad reputation to have!

Read on to learn three of the main benefits that can be enjoyed when brands invest in high-quality, sustainable promotional products and giveaways.

1. Offer Customers an Experience

Promotional plants and branded seeds can have more longevity than everyday items like branded pens or mugs. When products like Seedsticks, Printed Seed Packets and the Seed Paper range are planted, a care-taking process is sparked. Customers will nurture their seedlings as they grow and in turn, develop a more emotionally-invested relationship with your brand.

Consistent interaction with a plant is necessary, meaning brands will be regularly recalled every time a customer looks at or interacts with their greenery.

 

2. Stronger Brand Messaging

Just like plantable and eco-conscious promotional products allow for a stronger experience with a brand, the tie-in between the type of seed used and the brand can make for an even stronger communication piece. Between flower, herb, vegetable and tree seed varieties remind your customers that to tell brands there is a seed tie-in for just about any brand.

For example, a spa may use Eucalyptus tree seeds in their product to simulate relaxation, while a veterans group may use poppy flower seeds to represent the bloodshed in battle. V

 

Some of our famous Seedstick shapes.

 

3. Support Sustainable Business and Habits

In addition to supplying a variety of customisable eco-friendly, plantable promotional products, Sow Easy practices carbon-neutral printing. Our carbon neutral printing is certified to ISO14001 environmental standard. It is also certified by the Forest Stewardship Council (FSC) and the Programme for the Endorsement of Forest Certification (PEFC).

Unfortunately,  the creation of carbon emissions during printing is unavoidable. To solve this, our printers support two projects that help avoid the creation of CO2 and actively remove CO2 from the atmosphere. Moreover, our factory is powered by solar panels. This means that we use a true renewable energy source (the sun) instead of excess fossil fuels to push us forward.

Treating the Earth and environment well is a hot-button topic right now, and with the hovering presence of global warming, it’s doubtful that this trend will go away any time soon. Encourage brands to practice sustainable business within their daily operations. See the array of products we have to offer you, and your customers. Have a look at our full line of products at soweasy.com.

Corporate Gifts - Christmas 2021

Eco-friendly Corporate Gift Ideas for Christmas 2021

Looking for unique and eco-friendly Corporate Gift ideas for Christmas 2021? Here at Sow Easy, we specialise in branded plants and seed products that make a memorable promotional giveaway.

100% Seed & Plant-Based Corporate Gifts

Not only do our sustainable corporate gifts leave behind minimal environmental impact, but they actively give back! Our easy-to-grow seed & plant ranges are biodegradable, leaving behind only flowers and plants. Tending plants is fabulous for mental health and also provides valuable food for the bees and other pollinating insects.

Best known as being the creator of Seedsticks, we also stock:

Trade Catalogue for Promotional Distributors  & Resellers

Christmas 2021

Corporate Gifts for Christmas - Catalogue 2021We’ve been working closely with promotional product distributors, retailer wholesalers and brand marketing agencies for 30 years. So we’ve created a range of Christmas designs for branded giveaways and corporate gifts that your clients will love.

All of our sustainable branded giveaways can be custom-printed with a business logo and brand messages. We use eco-friendly, water-soluable soy and vegetable oil ink. We’re also a licensed seed provider and only use seeds of the highest quality.

Download the Christmas 2021 Catalogue now for our full range of promotional seeds and plants.

Perfect for Winter & Christmas campaigns. gardening & ecology promotions or as branded products to sell in garden centres and gift shops.

Why Should You Work With Sow Easy?

We’ve been growing our range of branded seeds and plants since 1988. Here’s what you can expect from us:

  1. Quick turnaround times
  2. High quality branded gifts
  3. Products are Made in the UK so no custom problems or unexpected import duty
  4. Excellent customer service at all stages of the order process
  5. Low minimum orders on many products
  6. Free samples are available on selected products.
  7. Design service available if required.

Get a Quote on Sustainable Christmas Giveaways & Gifts – 2021

To request a quote, give us a call on 01753 644588 or complete our Request a Quote form.

You can also contact us using the chat box in the bottom-right corner. We look forward to hearing from you.

Sow Easy Branded Gifts Summer Range 2021 Catalogue

Sustainable Summer Giveaways for Promotions & Events – Summer 2021 Catalogue

Freedom Day isn’t far away now in England and here at Sow Easy, we’ve already seen a surge in inquiries from distributors, agencies and retailers for our sustainable summer giveaways. Summer 2021 marks the long-awaited return of sporting events, trade shows, hospitality and a whole host of summer events and promotions.

100% Seed & Plant-Based Summer Giveaways

Not only do our sustainable branded gifts leave a minimal environmental impact, but they actively give back! Our easy-to-grow seeds ranges are biodegradable, leaving behind only flowers and plants. Tending plants is fabulous for mental health and also provides valuable food for the bees and other pollinating insects.

Best known as being the creator of Seedsticks, we also stock:

Trade Catalogue for Promotional Distributors  & Resellers Summer 2021

Sow Easy Branded Gifts Summer 2021 CatalogueWe’ve been working closely with promotional product distributors, retailer wholesalers and brand marketing agencies for 30 years. So we’ve created a range of summer designs for branded giveaways that your clients will love.

All of our sustainable branded giveaways can be custom-printed with a business logo and brand messages. We use eco-friendly, water-soluable soy and vegetable oil ink. We’re also a licensed seed provider and only use seeds of the highest quality.

Download the Summer 2021 Catalogue now for our full range of promotional seeds and plants.

Perfect for summer campaigns. gardening & ecology promotions or as branded products to sell in garden centres and gift shops.

Why Should You Work With Sow Easy?

We’ve been growing our range of branded seeds and plants since 1988. Here’s what you can expect from us:

  1. Quick turnaround times
  2. High quality branded gifts
  3. Products are Made in the UK so no custom problems or unexpected import duty
  4. Excellent customer service at all stages of the order process
  5. Low minimum orders on many products
  6. Free samples are available on selected products.
  7. Design service available if required.

Get a Quote on Sustainable Summer Giveaways for Summer 2021

To request a quote, give us a call on 01753 644588 or complete our Request a Quote form.

You can also contact us using the chat box in the bottom-right corner. We look forward to hearing from you.

Promote World Bee Day with Wildflower Seeds

Celebrate World Bee Day 2021 on the 20th of May. Held on this date to honour the birth date of Anton Janša, the pioneer of modern beekeeping, World Bee Day was created to raise awareness of the importance of bees and beekeeping for the environment.

Here at Sow Easy, we are buzzing to help brand agencies, trade suppliers, and wholesalers with a range of products that will help their customers to not only share the news but to actively give something back to the bees.

Other Bee-Friendly Promotions & Awareness Campaigns

Many people are now aware of the threat to our bee population and the potential environmental problems their decline could cause. So World Bee Day isn’t the only awareness campaign that’s been organised to help educate people about the importance of our bees. Other opportunities for brands to shout about bee conservation in their marketing campaigns, include:

 

Wildflower Seeds for Bees

Bees are threatened when we destroy their natural habitats and sources of food. Agriculture and property development are major causes. But small-scale personal choices also have an effect – when we mow our lawn and remove ‘weeds’, we remove a bee’s source of food.  The simplest thing anyone can do to help sustain the bee population is to plant wildflowers! Nectar-rich wildflowers provide food and a habitat to live in.

Help consumers to create their own oasis for bees at home, or in their local community with our range of promotional wildflower seed products.

 

Seedballs

Seedball Matchbox - Save the Bees Marketing Message

Seedballs are tiny balls made from a mixture of seeds, clay, peat-free compost, and chili powder, which create a protective casing against seed predators.  Simply scatter the Seedballs on fertile soil, and leave nature will do the rest!

‘The Bee Mix’ is a selection of seeds that grow into a mix of wildflowers that are particularly good for the bees.

Choose from a Seedball Matchbox containing 8 Seedballs, or a Seedball Tin with 20 balls.  All packs can be custom-printed with a brand logo and marketing message.

 

Bee-Shaped Seedsticks Pack

Conservaton - Bee Shaped Seedstick Shapes

The perfect promotional seeds for brands looking to get involved in World Bee Day

Encourage customers to grow wildflowers and create new habitats to help save our bees! Can be used for Guerilla Gardening campaigns, conservation & agricultural brands, FMCG brands, retailers and many more!

Just plant these seeded matchsticks in a bare patch of earth and wait 2-3 weeks for wildflowers to start growing. We have a huge range of Seedstick shapes and other products.

Made in the UK, so there are no worries about unexpected custom charges and delays.

A truly sustainable promotional product – Seedsticks are 100% biodegradable and leave only flowers behind.

 

Express Seedsticks

Express Seedsticks® - Wildflower SeedsFor last-minute orders why not try our new Express Seedsticks – printed and delivered in just 2-3 days.

The Matchbook-style pack can be custom-printed with any logo and branding, in full-colour.

Available in either Wildflower Mix or Herb Mix (bees love herbs too!).

 

 

 

RHS Plants for Pollinators

We also support the work of the RHS Plants for Pollinators. This campaign educates gardeners on which plants provide the best food source for wild bees and pollinating insects. Its aim is to halt the decline in natural populations.

If you missed World Bee Day, but are looking at promoting conservation or running a Save the Bees campaign, then we have the promotional products you need.

Request a Sample or Get a Quote

To request a sample of any of our products, visit the Request a Sample Page

You can also request a quote by clicking on the Request a Quote button, using the chat box in the bottom-right on this website, or by giving us a call on 01753 644588

Gardening Improves Mental Health

Celebrate National Gardening Week 2021

National Gardening Week is celebrated from 26th April -2nd May.  This year’s theme is’ Get Your Dose of Vitamin G!’

Lockdown saw many people pulled away from our normal routines, due to furlough, closures, and unemployment.  Humans turned to nature to find some solace in these often overwhelming and anxiety-inducing times. So, for National Gardening Week in 2021, we’re celebrating the feel-good power of plants and gardens, highlighting the scientific links between gardening and wellbeing and sharing easy tips to get your daily dose of Vitamin G.

Visit the National Gardening Week website for full details

Benefits of Gardening for Mental Health

Getting out in nature and taking walks outdoors has been a popular way to maintain sanity during the lockdown period.

Carrots just pulled from the earth

Gardening saw a huge surge in popularity, with Facebook and Instagram feeds filled with snapshots of backyard vegetable gardens. Food shortages at the start of the Covid lockdown worried many and encouraged them to grow their own food and become more self-sufficient.

Growing one’s own food has always conveyed feelings of pride and self-sufficiency in times of hardship (think back to the “Victory Gardens” of WWII). It’s also a great way to teach children where food comes from and how to grow their own. As schools closed, parents took up gardening as a way to engage their children in practical but fun and nurturing, science lessons.

Gardening is also a great activity to get your body moving and keep your brain active. Some doctors are recommending gardening and getting involved in tending community allotments, to help in the national fight against obesity. 

Connecting with nature, and gardening in particular, has a myriad of mental health benefits including lessened depression, improved creativity, and more. As more people engage with planting and begin to experience its benefits, we only plan to see the trend become increasingly popular.

Using Gardening Promotional Products to Promote Brands

Gardening Promotional Products - Seedsticks - Our Hero Product

As a supplier of eco-friendly, sustainable gardening promotional products, we dedicate ourselves to creating easy-to-grow seed  & plant-based products that are packaged in a number of creative ways. All products can be custom printed with a company logo and branding, with the option of vegetable, fruit, herb, or flower seeds, that work with the brand messaging.  

Seedsticks are our hero product and couldn’t be easier to use. Just place the seeded matchstick in soil and wait for them to germinate and grow. We can also supply Baby Tree Kits, Seed Balls and printed Seed Packets.

 

BROWSE OUR FULL RANGE OF GARDENING PROMOTIONAL PRODUCTS

Seed Paper Postcards with the text Your Logo HereIn addition to normalising the art of the video call, the pandemic has unlocked a lot of creativity surrounding sending things via direct mail or “snail mail.”  We’ve had great success selling seeded & gardening promotional products that could easily fit through a letterbox

We even sent out hundreds of Seedsticks for free to raise spirits and encourage planting during lockdown.  

Read: How Brands can use Plantable Direct Mail Products to Reach Consumers at Home

 

Jamie Gray, Sales & Operations Director at Sow Easy comments that we can only assume moving forward, brands will continue to embrace this newfound (or perhaps rekindled) love of gardening amongst their customer base. We sure hope that they do, not only for our business, but for the well-being of the world to come”. 

Samples and FREE Design Visualisation Service

We offer products samples and a free design visualisation service so that agency clients & wholesale customers can see how the products look with their companies branding and logo before they order.  Visit our Contact Us page to request a quote, sample or ask us a question. 

Earth Day Giveaway - Seedsticks

Sustainable Earth Day Giveaways

Earth Day 2021 is based on the theme – ‘Restore Our Earth’. People worldwide will come together from 20th – 22nd April 2021 for three days of climate action.  Many organisations get involved by offering Earth Day events and giveaways to employees and customers.

Find out how businesses, schools and the general public can take part by visiting www.earthday.org

Sourcing Earth Day Giveaways – Say No To Single-Use Plastic

Say No to Single Use Plastic - SloganShow employees and customers that your brand cares about the planet by creating Earth Day Giveaways that not only leave no waste but also gives back to the environment via the power of plants!

Here at Sow Easy, we specialise in eco-friendly promotional seeds – all of our seed packets and packaging contain minimal single-use plastic. We avoid it where possible and when we need to, swap it out for biodegradable cellophane. So, when you order a seeded Earth Day giveaway from us you can be sure that it’s a sustainable product that won’t damage the planet.

 

Earth Seedsticks® Shapes

Earth Seedstick Packs

These Earth-shaped Seedsticks® are the ideal giveaway for Earth Day 2021. Our seeded matchsticks are eco-friendly and sustainable. Each pack is 100% biodegradable and leaves only flowers & plants behind.

Seedsticks are also Made in Britain certified, lowering the carbon footprint for transport and deliveries.

Request a Quote Now!

Other Seedstick Giveaways

We supply a wide range of bespoke Seedsticks® packs in many shapes, sizes and designs to suit all industries. We can supply trade clients with custom-printed Seedstick packs on other environmental themes such as bees, flowers, gardening equipment, animals and more!

We even supply retail packs for prominent Point of Sale promotions. Ideal for FMCG clients, eco brands, retailers and other trade and wholesale clients.

Browse the full Seedstick Range for Earth Day Inspiration!

 

Printed Seed Packets

Promotional Seeds – Creating Connections

Promotional Seeds have longevity and create a nurturing response in the recipient, developing a feeling of connection to your brand and your business will be recalled each time they tend to their growing Matchstick Garden.

We stock a wide range of promotional seed products including Seed Paper bookmarks and postcards, sustainable corporate stationery, wildflower Seed Boms and more!

What gift could be better for Earth Day 2021?!  Browse our full range of promotional seeds and printed seed packets.

 


Spring 2021 Promotional Seed Catalogue


Sow Easy Spring Catalogue 2021

Download your personal copy of our Spring Range of Promotional Seeds and Plants now.

You can also download a copy of our general catalogue by clicking here.

Sow Easy Spring Catalogue 2021

Promotional Seeds & Plants – Download Spring 2021 Catalogue

Check out and download your personal copy of the new Sow Easy Catalogue for Spring 2021. Packed full of seed promotional products and plants, including our Hero Product, Seedsticks – the matchbook garden.

Trade Catalogue

We’ve been working closely with promotional product distributors, retailer wholesalers and brand marketing agencies for 30 years.

All of our sustainable promotional products can be custom-printed with a business logo and brand messages.  We’re the specialists in eco-friendly promotions that protect the planet!

Download the Spring Catalogue now to view promotional seeds and other eco-friendly corporate giveaways. Perfect for Easter campaigns. gardening & ecology promotions or as branded products to sell in garden centres and gift shops.

Distributor Catalogue

Distributors – need an unbranded version of this catalogue to share with your clients? No problem – download it here!

Promotional Seed Products

We supply a wide range of seed & plant-based promotional products to suit all sustainable marketing and branding campaigns.

We use eco-friendly ink for printing and biodegradable/recycled materials whenever possible.  If you’re looking to reduce the amount of single-use plastic waste created by your business, then you’re in the right place!

Seedsticks for Easter - Egg-Shaped Pack

Our Eco-Friendly Spring Promotional Products include:

  • Egg Seedsticks – the matchbook garden
  • Seed Packets – with individually addressing and mailing service available!
  • Bunny Seedsticks – the matchbook garden
  • Seeded Paper Wristbands, Coasters & more!
  • Sprout Pencils
  • Bookmark Seedsticks – the matchbook garden

View Promotional Seed Products Online

Prefer to browse our sustainable promotional products online?  Visit the Product Pages to view merchandise by category.

Samples & Quotes

We can offer samples of many of our products.  Some are provided free of charge and we charge a small fee for others. Visit the Contact Us page for more details and to request samples or get a quote.

Heart - Valentines Day Seedstick Shapes

Valentine’s Day Made Sow Easy with Eco-Friendly Giveaway Ideas

The season of love is right around the corner, so make sure your trade customers & agency clients are prepared with our eco-friendly Valentine’s Day Giveaway Ideas. Give the gift of flowers with a difference! 

Heart-Shaped Seedsticks

Our signature Seedsticks™ are available in a lovely heart-shaped pack that’s the perfect promotional product for Valentine’s Day. Each pack contains a seeded matchstick that transforms into beautiful flowers and plants once popped into the soil.  Custom-printed to order, there is plenty of room for brand & marketing messages with full-colour print coverage on all sides of the packet. 

We suggest using our  “Love-In-A-Mist” Nigella sativa seeds. for this special occasion. The Nigella sativa is a flower native to south and southeast Asia. The seeds of the flower are frequently touted as a natural health remedy for a variety of ailments. Why wouldn’t you give loved one’s seeds that grow into an immune boosting, antioxidant laden flower?

Want a different flower in your matchstick garden? We carry a wide variety of seed offerings, including trees, flowers, and herbs, any of which can be placed within your heart-shaped Valentine’s Seedstick pack. 

Measures 79mm x 56mm when folded.

Request a quote now for Valentine’s Day Seedsticks.  


Infinity Rose Holder

Infinity Roses - Colour Range

Red Roses are traditional and the best-selling Valentine’s flowers every year.  What better gift to symbolise love? The only downside is the very short self-life of this beautiful flower.  Keep Valentine’s memories alive with a Preserved Rose which lasts up to three years! The Infinity Rose is a real rose that’s been preserved with glycerine and dye, making it the perfect high-quality promotional giveaway for Valentine’s Day.

Each preserved rose is available in five colours – including traditional red. Presented in a custom-printed holder, this unique floral gift will show the love and create a long-lasting connection between your customers and your brand.

Request a Quote for Infinity Roses


Other Valentine’s Day Giveaway Ideas 

Saying it with flowers is the best way to celebrate Valentine’s Day.  No matter how you decide to show the love this Valentine’s Day, we hope that you do it sustainably. 

Check out our full range of unique seeded, floral and plant gifts – show love for the environment as well as customers!   

 

 

 

 

 

 

 

 

 

 

 

 

Request Quotes & Samples

Who couldn’t do with some love after the tough year we’ve all had?! Get in touch today to ask about samples and quotes.

Our Valentine’s Day products can be created and delivered in just 1-3 weeks, so get in touch today to ensure delivery in time for Valentine’s Day 2021.

Corporate Christmas Cards - Sustainable Seedstick - Christmas Tree Pack and Seeds

Sustainable corporate Christmas cards – promoting brands and protecting the environment!

Looking for sustainable corporate Christmas card ideas that will help your agency clients and wholesale customers to stand out from the crowd during the season of goodwill?

We can help them to make a great impression with our selection of sustainable, eco-friendly Christmas cards. Promote any brand and protect the environment!  A unique and fun alternative to traditional cards that doubles as both a greetings card and a Christmas gift.

Each Christmas card contains seeds that can be planted and grown after use. We stock Christmas tree seeds, as well as a selection of flower, fruit, vegetable and herb seeds. These 100% biodegradable cards are the perfect green gift for both B2B and B2C brands.

Can also be used as part of a Christmas direct mail campaign to reach consumers and customers at home during the holiday season.

Eco-Friendly Corporate Christmas Card Range

 Seed Paper Greeting CardsSustainable Corporate Christmas Cards - Plantable Seed Paper Christmas Cards

Plantable Christmas cards are made from seed paper and make an eco-friendly alternative to traditional corporate Christmas cards. Each card is embedded with wildflower seeds. Once Christmas is over, the seed paper card can be ripped up, popped in some soil, and will begin to grow in just a couple of weeks.

Made from recycled paper and 100% biodegradable; they can be custom-printed with a business logo and brand message for a memorable corporate Christmas card that will promote any business, sustainably.

Request a product sample or get a quote.

 

Growing Greeting CardsSustainable Corporate Christmas Cards

Growing greeting cards are eco-friendly cards with a little extra – they grow into edible salad plants like rocket, basil and pak choi. Makes growing healthy, organic microgreens easy, with delicious results!

We use only organic seeds and recycled materials to make these unique, sustainable Christmas cards. Each card can be printed in full colour and in any custom design.

Great for food, gardening & ecology brands. Also makes a fun Christmas gift for consumers as part of a B2C Christmas campaign that’s suitable for both adults and children.

Request a product sample or get a quote.

 

Christmas Tree Seedstick® Shapes

Corporate Christmas Cards - Sustainable Seedstick - Christmas Tree Pack and Seeds

Perfect for seasonal promotions; clients will appreciate this sustainable, green Christmas gift. The five seeded matchsticks each contain a Christmas tree seed (Picea Abies), enabling the recipient to grow their own Christmas trees at home!

Seedsticks are an economical, lower-cost option for any brand looking to spread some festive cheer. These small matchbook-style packs can be used as a mini corporate Christmas card that doubles as a memorable green gift.

We can also supply Seedsticks in other Christmas-themed shapes such as Christmas puddings, stockings and mulled wine bottles. Seedsticks are made in the UK!

Request a product sample or get a quote.

Free Design Service

We offer a free design visualisation service to create mock-ups of how each product will look with your clients business logo and branding. Ask us for more details.

Lead times vary from 2-4 weeks depending on the product selected and quantity required, so please ensure you leave enough time for your order to be delivered in time for Christmas. Minimum order quantities for these cards start from just 100 units.

Get in touch today for a personal quote and to find out more about creating eco-friendly, sustainable corporate Christmas cards for clients and customers.